Digital Marketing Specialist

Join SMSPerkasa (PT Sumber Makmur Surya Perkasa) in Surabaya, East Java, as a Digital Marketing Specialist. This role focuses on enhancing our digital presence and user experience across various online channels. You will collaborate closely with the Tech team to ensure seamless interactions and work with creative teams to develop compelling visual and video content. Proficiency in design and video editing tools like Figma, CapCut, Canva, and Adobe is essential to support storytelling and brand messaging.

About the Role

• Collaborate with the Tech team to optimize digital channel performance and user experience.
• Create professional visuals and video content using Figma, CapCut, Canva, and Adobe to support brand storytelling.
• Contribute to the development and execution of digital marketing strategies.
• Ensure content aligns with brand guidelines and campaign objectives.

Key Responsibilities

• Design and produce engaging digital assets for social media, websites, and email campaigns.
• Optimize user experience across digital platforms through collaboration with development teams.
• Develop and implement content calendars and campaign plans.
• Analyze campaign performance and provide insights for improvement.
• Maintain brand consistency across all digital touchpoints.

Requirements

• Proven experience in digital marketing, with a focus on content creation and channel optimization.
• Proficiency in Figma, CapCut, Canva, and Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, etc.).
• Strong understanding of digital marketing principles and best practices.
• Ability to collaborate effectively with cross-functional teams, including design and development.
• Excellent communication and project management skills.
• Portfolio demonstrating relevant design and video content creation.